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Bristol Council

Case study
Bristol Council

Bristol Council provides a high level of support for residents and local businesses ranging from housing and social care to business waste and recycling.

Category: Council

Format used: Bus shelters

Key result: Raised awareness

Client Objectives

“Our objectives were to raise awareness and support for the schemes, promoting safety, community and health benefits of the lower speed limit in selected areas.”

The Campaign

“We chose billboards and 6 sheet poster sites as they were in prime locations for motorists and other road users to see.”

The Results

Bristol’s 20mph campaign had the highest awareness and support of all comparable core cities in the UK.

“Bristol Council has a long history of using outdoor advertising and will continue to do so for prioritised campaigns”

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